Did you know that the majority of mom blogs fail within the first year? It’s the cold, hard truth.

Blogging isn’t just important for your business; it’s a necessary way to connect to your audience. Blogging connects you to your audience in a way that social media cannot. It’s a longer form of communication that expands on your ideas, beliefs, and expertise.

The problem is that most mom blog posts ideas start by covering way too many things — it’s all over the place! Raise your hand if this sounds like you. While it is important to churn out a lot of content, you’ll begin to lose interest very quickly.

For the most part, your audience doesn’t really care about your content unless you’re focused on the big picture. The fastest way to see success is to focus on a specific topic or niche. Align your entire blog to that message, and make a profit from doing it!

These are the things that you actually need to be blogging about. I’ve been running blogs for years and this system has allowed me to blog multiple times a week and never run out of mom blog post ideas to write about.

Plus, and most importantly, it allows you to create the RIGHT content that your audience wants to read from you. That way, they’ll keep coming back to you as the trusted expert in your niche.

Searchable content

More often than not, mom blog post ideas will come from current events. You like to blog about things that are happening to you right now or things that you recently experienced. And while this is great to sprinkle in as casual content, it should not be the majority of your content.

Focus on what people are searching for. Type a few keywords into Google and see what pops up – this is what people are actively searching for! And more traffic means more money in your pocket.

Here are some post ideas:

  • Here are 10 ways you can….
  • 5 things to avoid when…
  • Here are ideas to get you started with…
  • Here’s everything you wanted to know about…
  • 3 questions to ask before…
  • A quick survival guide to…
  • Here’s a helpful checklist for…
  • This is why … is better than ….
  • These are 5 myths I am debunking about …

Most mom bloggers will create personal content because it feels faster, easier, or natural. But here’s the thing: people aren’t searching for those types of posts. And if someone doesn’t know you, it makes it even less likely for someone to see it. By writing about things you care about that people are already searching for, you’re becoming the solution for someone as soon as they begin searching.

Take the time to research what your audience is searching for so you can be there when they’re looking for answers. The more people that find your content, the more money you’ll be able to make over time.

Scheduled content

mom blog post ideas

Aim for an achievable goal, whether it’s once a week or twice a month. Yes, constant streams of new content are ideal, but not if it’s unrealistic and burns you out. Like I said, most mom blogs fizzle out within the first year. So, as long as you’re comfortable with the amount of work you put in, you’ll be able to keep your head up long-term.

Try to plan your blog posts in advance, even if it’s just a few headlines. Check forums such as Quora for questions that your audience has and write a blog post about it.

Here are a few mom blog post ideas to get you started. Use these as inspiration and ask yourself if there’s a way to tie these into things that people are searching for.

For example: Let’s say my post idea is about “My Ideal Place To Work” That alone isn’t enough for someone to find my post. But here are some ways you could tie it into things that people are searching for:

  1. Best tablets for working on the go
  2. My favorite portable laptop stands
  3. My must-have home office supplies
  4. How I get work done with 2 kids at home

If educating your audience is a part of your mom blog post ideas, these messages can be super helpful.  You’re giving your audience what they’re already searching for with an idea that might come simply to you but maybe not to all of your audience.

More mom blog post ideas

Here are some more mom blog post ideas to help you schedule your content:

  • Share 1-5 things about yourself that your audience doesn’t know about you.
  • What is the toughest part about working in your industry?
  • Share some of your favorite advice, or advice you were recently given.
  • Share something you’re thankful for. Why?
  • Talk about why you love doing what you do.
  • Share the ways you have grown and evolved as a person and/or a blogger.
  • Share some new and exciting things that are coming soon.
  • Thank someone in your business or life who you appreciate.
  • Share your daily successes.
  • Talk about your kids and your work or home life experience.
  • What is your favorite, easy-to-make snack?
  • Share something that you are good at.
  • Share something in your home that you love.
  • What is something that you are saving up for?
  • Share something you purchased that you had saved up for. Was it worth it?
  • What do you wear when you’re working? Share your favorite work outfits.
  • What distracts you in life, and how do you overcome it?
  • Talk about the ways that you handle stress.
  • Are you creative? Share a few examples.
  • What is a typical day for you?
  • What are some ways that you stay healthy?
  • Talk about a new skill you recently learned (or would like to learn).
  • What are some things that you are not going to do this year?
  • Pull a quote or statement from a book you’re reading and share it.
  • Talk about a recent idea you had.
  • Share a challenge you faced and how you moved past it.
  • What is a challenge that you want to overcome?
  • Have you ever quit doing something? Why?
  • Talk about where you were at before you started your blog.
  • Share something that has recently motivated you.
  • Share your bucket list.
  • Share a goal that you have and if you completed it. Why or why not?
  • What are some questions that you often see? Solve that question in a post.

Timeless content

One thing to consider while you’re writing your mom blog post ideas is to create content that won’t be out of date. Is your blog post something that would make sense or be relevant 1 month, 6 months, or even years from now? Writing a mom blog can be very time consuming, so you want to make sure you’re writing content that will withstand the test of time.

Keeping this in mind, you’ll want to avoid talking about things such as seasonal, holiday, or current events. Even things such as dates, pop culture, and past posts may not age well.

However, if your posts cover timeless subjects, they will be relevant to your readers no matter what time of year it is.

Don’t be afraid to branch out and share other things that are important to you, so long as they are related to your main blog message and can make sense with the rest of your content.

mom blog post ideas


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